Branding and Brochure Design for the opening of the Four Seasons Wellness Spa at Park Lane, London
This project was a great opportunity to inject some personality into the Four Seasons Hotel for the opening of their new spa, whilst still maintaining a refined, elegant style.
I worked closely with the marketing team and incorporating their feedback at every stage, ensuring the new style still fitted within the Four Seasons' brand guidelines.
Incorporating gold foiling throughout the brochure gives a luxurious look and feel, and paired with a traditional serif font and new, more expressive hand-written font gives the styling character.
A sharp eye for detail was given to the layout and typesetting of the document, ensuring clear hierarchy throughout.
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